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Service providers are on the path to digital transformation. Getting to that desired state, however, is no small feat when their networks continue to evolve and change over time. Business processes rely on the accuracy and integrity of the network data stored in key operational support systems (OSS), particularly inventory databases. This paper looks at the critical role unified, dynamic inventory plays in driving automation, orchestration, analytics, and agility in service delivery and assurance across physical and virtualized networks. With dynamic inventory, network and business transformation projects can be accelerated.